Branding trends courtesy of the good folks over at

rends change every day… and quite possibly several times a day. The second you catch onto one idea, another one has already manifested itself. So how can a business possibly stay on top of the trends? Well, in my opinion, they shouldn’t. Well, ok, a business should be aware of their surroundings and what other businesses – especially competition – are doing. It gives them a competitive advantage. And businesses should definitely stay updated and modern, rather than dated and obsolete. However, a business has to be dynamic and creative; and innovative and trend-setting in its own right…not because someone else is doing it. The things that sets a business apart are its unique qualities; characteristics that no one else has.

That being said, here is what some businesses are doing with their logos. If you want color inspiration, this is for you!
Business Color Trends from

Did you have a favorite? I think I love everything about the “Delicious” logo – from color scheme to font. For me the colors speak volumes about the brand, which is what you want. Can’t you almost taste how ‘delicious’ the company is? Drew Melton knew exactly what he was doing!

If you’re proud of your logo and what it says about your brand, share it here in the “comments” section. I’ll share my favorites on my  board on Pinterest.

Note: By sharing your logo, you are giving DBS the permission to use it on other social media platforms including, but not limited to Facebook, Pinterest and Twitter.


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Filed under Branding: Identity, Business Identity

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